This is the first of a series of snapshots (blogs, tweets and posts) into a case study for success,Pegasus Residential (the winner) of The$100KRefreshcontest.
Pegasus is already doing things right; however, we will be working with them on building and fully maximizing their brand both internally and externally.
Today marks the official start of the pre-discovery process with them. Our team has compiled an evaluation form and several questions that will help them crystallize their vision, determine priorities and open discussion points to be fully explored.
Successful branding involves design, metrics, remedy, delivery and maintenance.
To learn more about the overall process related to branding, click here.
Pegasus Residential was selected as the winner of a contest hosted by Discover True North(a full-service agency) and a team of well-respected alliance partners. The contest that opened on 5/8/09 and ran through 12/1/09 was created to recognize and reward companies within the multifamily industry that had created or sustained a positive work culture in tough economic times. An advisory committee made up of twenty industry experts had the opportunity to cast his or her vote on for a trio of semi-finalists, with Pegasus emerging as the winner. Read more…
g things right; however, we will be working with them on building and fully maximizing their brand both internally and externally.