FourSquare - Social Media Marketing By Location

In an article in Tuesday’s Wall Street Journal - “Services Combine Social Media, Marketing” some interesting points are made (especially about Foursquare - which is marketing using social media and location).

Mobile phone users download app’s from their favorite merchants on the the FourSquare website. Using GPS technology, FourSquare gives the user the opportunity to gain special coupons sent to their mobile phone while in Read more…

Tags: DiscoverTN, FourSquare, Location based marketing, Social Media, Social Media marketing, UDR, Urbane, Urbaneapts.com, Wall Street Journal, WSJ

If You Build It, They Will Come.

No, we’re not talking about the Field of Dreams. Although with the season coming to an end and the wild card race on, it is tempting to talk baseball. After all, we are located in San Francisco and we are Giants fans. However, we’re really referring to “fans” of a different sort. Many of you have a Facebook fan page set up to attract customers and followers. If you are like most, once you have a fan page you find yourself asking “Now what do I do with it?” Read more…

Tags: FaceBook, Social Media, Twitter